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10 Keys to Successful Digital Marketing in China
Overcoming the 'Digital Marketer's Dilemma' in China – 10 best practices to engage Chinese consumers online. Find out more by clicking on the link below.
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Tag Archives: Internet Culture
China’s current online war and why it will create a safer Internet for the Middle Kingdom – RWW
“While the dispute between Tencent and Qihoo 360 was not ideal for Chinese Internet users as the event unfolded, they will be better off for it. Just as China’s melamine crisis in 2008 forced Chinese consumers to change their buying … Continue reading
E-Commerce & China Internet Search – WSJ.com
Posted in Technology Intelligence
Tagged Alibaba, e-commerce, Internet Culture, Internet Search
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Chinese Online Behavior – Emerging Markets Comparison
Do Chinese netizens spend the majority of their time online chatting on QQ? A recent report by the Boston Consulting Group suggests just that. According to BCG, the top 6 activities for Chinese netizens are: Instant messaging Online music Reading … Continue reading
Some Thoughts on Foreign Internet Companies in China
I read a fantastic article last week on the Advertising Age website entitled, “The Internet Does Not Rise Above Nations and Cultures.” The article, by @wolfgroupasia of the Silicon Hutong blog, takes a closer look at why foreign Internet companies … Continue reading
Keep an Eye on E-Commerce in China During The Year of the Tiger
In this recent post on The China Observer about where I see the most potential growth for businesses in China’s Internet space I wrote: “Companies who wish to succeed in China’s Internet space would best stick to areas that focus … Continue reading