Tag Archives: Cultural Observations

Cultural preferences for entertainment make China’s beer market #1

SMASH! Beer seeps through the fabric and in an instant my pants and socks are soaked. I look to my right and a red-faced balding Chinese man with a double chin begins to apologize as though he had just committed … Continue reading

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Posted in Companies to Observe, Cultural Observations | Tagged , , , | 6 Comments

Fleshing Out The Truth: Chinese netizens unite to deliver their own form of justice

“Yesterday after work I went online and took part in renrou sousuo. The girl’s boyfriend cheated on her while she was away on vacation in Hong Kong, so she posted all of his personal information on her blog. He deserves … Continue reading

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Posted in Cultural Observations, Featured | Tagged , , | 8 Comments

It takes more than just “showing up” to reach Chinese consumers

I came across this post on the China Web2.0 Review blog about Lenovo’s recent online social media marketing campaign for its Ideapad S10 notebook computer. According to the post, the campaign made use of BBS, QQ emoticons, video and widgets/apps … Continue reading

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Posted in Cultural Observations | Tagged , , | 1 Comment

Paper Or Plastic? How Gen Y Consumers Differ From Their Parents

Beijing winters can be brutal. There is not much in terms of snow, but between the lashing cold winds filled with dust and pollution and the painfully dry air that leads to constant coughing, the last place you want to … Continue reading

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Posted in Cultural Observations, Featured | Tagged , , | 5 Comments

88: It’s So Hard To Say Goodbye

An SMS and online spin on a contemporary form of farewell Before your first visit to China you ask your Chinese-speaking friend for a quick lesson in Mandarin Chinese. She tells you: “你好” ni hao. Hello. “谢谢” xie xie. Thank … Continue reading

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Posted in Cultural Observations, Observer ABC | Tagged , , , | 2 Comments