Tag Archives: Consumer Trends

VANCL & E-Commerce in China: Latest on ReadWriteWeb

There are currently 420 million Internet users in China, with roughly half of this total comprised of the teenager to young-adult segment. While Chinese are often thought of as big savers, China’s young consumers are more willing than ever to … Continue reading

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What are China’s luxury consumers buying? (Updated)

China’s consumer confidence has reached record levels this past quarter. According to a joint study conducted by China’s National Bureau of Statistics (NBS) and Nielsen

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Aging Chinese Consumers and Their Post-80’s Children

“Marketers entering China will need to evaluate their portfolios very carefully. A mix of brands, targeted to different demographic groups, or those that work well in Ind

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The Top 10 Consumer Trends Defining China’s Emerging Domestic Market

Richard Ho of Bain & Company wrote about the following consumer trends in AdAgeChina: 1. More middle-class shoppers in smaller cities As incomes rise, consumers in lower-tier cities will continue to join

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