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The Book – China Goes West

August 8, 2015 - 10:09 pm in Archive, Insights

Interest in the internationalization of Chinese companies? Check out my book China Goes West: Everything You Need to Know About Chinese Companies Going Global (order on Amazon) published with Palgrave Macmillan.


Chinese Outbound Investment to Exceed Inbound?

July 14, 2014 - 5:49 am in Insights

According to a recent article in the Economist, based on the UNCTAD's World Investment Report, Chinese outbound investment will likely surpass direct…

Thoughtful Media

Can Chinese Brands Go West? Video Interview

June 24, 2014 - 9:28 am in Insights

The China Observer's founder, Joel Backaler, was interviewed by Thoughtful China in Shanghai last month. The interview covered his new book China Goes…


Why Do Chinese Companies Want To Go West?

March 2, 2014 - 1:22 am in Insights

The following excerpt is from a 6-part series in Forbes about Chinese overseas investment. For the original article click here. "Is a Chinese government strategy pushing corporate champions to invest overseas or do straightforward commercial motivations explain…