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Geely Volvo

Chinese Business Leaders Take a Different Path to Power

March 2, 2015 - 6:12 am in Insights

The Financial Times recently wrote an article about the non-traditional path many Chinese executives take to power. In my book, China Goes West: Everything You Need to Know About Chinese Companies Going Global, I explain how true this observation really is.…


Why do Chinese firms go global if China’s such a large market?

November 7, 2014 - 8:07 pm in Insights

This is the second in a three-part series of posts that summarize key takeaways from my recent trip to Europe where I spoke about topics from my new book, China…


Can Chinese Firms Build Globally Competitive Brands?

October 31, 2014 - 8:37 pm in Insights

This is the first in a three-part series of posts that summarize key takeaways from my recent trip to Europe where I spoke about topics from my new book, China…


Global Chinese Companies: Challenges or Opportunities for Western Multinationals?

October 24, 2014 - 7:49 pm in Insights

I recently returned from a two-week trip to Europe where I represented Frontier Strategy Group at several high-profile events focused on Chinese overseas investment, including the Hamburg Summit, and shared key findings from my new book, China Goes West:…


Chinese Outbound Investment to Exceed Inbound?

July 14, 2014 - 5:49 am in Insights

According to a recent article in the Economist, based on the UNCTAD's World Investment Report, Chinese outbound investment will likely surpass direct investment into China within the next two years. This comes after the United States Chamber of Commerce,…

How Chinese Use the Internet: 2012 Usage Statistics

November 28, 2012 - 9:33 am in Archive, Data & Facts, Uncategorized

According to the latest data from the China Internet Network Information Center, instant messaging remains the most popular online activity in China with 445 million users (82.8% penetration of total Chinese netizen) Popular instant message tools including…

Fanta: Interactive Gaming Drives Chinese Youth Engagement

May 3, 2012 - 9:48 am in Archive, Case Studies

Fanta is a global brand of fruit-flavored carbonated soft drinks which is part of The Coca-Cola Company. Coca-Cola started doing business in China shortly after the ‘reform and opening’ in 1978 and established its first bottling plant in Beijing three…

E-Commerce is Booming in China Says Alibaba Head of Marketing

January 11, 2012 - 12:03 pm in Archive, Inside Observer Intelligence, Interviews

Linda Kozlowski heads marketing and customer experience globally for the world's leading business-to-business (B2B) e-commerce platform. is headquartered in Hangzhou, China with operations in more than 240 countries and 23 million users…