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INTERVIEW: 70% of Ford’s Global Growth to Come from Asia and Africa

February 1, 2012 - 9:48 am in Archive, Inside Observer Intelligence, Interviews

China is currently the world's largest auto market with Chinese consumers purchasing more cars than their counterparts in the United States. It is estimated that 70% of these consumers are first-time car buyers which presents a tremendous opportunity for car…

E-Commerce is Booming in China Says Alibaba Head of Marketing

January 11, 2012 - 12:03 pm in Archive, Inside Observer Intelligence, Interviews

Linda Kozlowski heads marketing and customer experience globally for Alibaba.com the world's leading business-to-business (B2B) e-commerce platform. Alibaba.com…

INTERVIEW: Starbucks to Open 1,500 Outlets in China by 2015

December 20, 2011 - 6:30 am in Archive, Inside Observer Intelligence, Interviews

Walking down the streets of Shanghai, you don’t have to look far before you might see a young female professional dangling a luxury handbag from her…

Marketing Success in Asia – Interview with Brocade

October 10, 2011 - 9:35 pm in Archive, Inside Observer Intelligence, Interviews

The Asia Pacific region is one of the most diverse territories to conduct business in. For senior executives charged with growing Asian markets, their country portfolio typically extends from as far north as South Korea, to Australia in the far south – covering…

Interview with FT’s Richard McGregor on The Party in Contemporary Chinese Society (Part I & II))

To many, the Chinese Communist Party seems to operate under a veil of secrecy with very few Westerners or even Chinese understanding the full scope of its power. Richard McGregor, the Financial Times’ current Washington Bureau Chief, seeks to provide readers…

The Past, Present & Future of Consumerism in China – Interview with Karl Gerth (Part I & II)

In order to understand the future trajectory of China’s domestic consumer market, it’s important to gain an understanding of the historical context of consumerism in China. Karl Gerth is a professor at the University of Oxford who teaches modern Chinese…

Connecting Chinese Businesses with Global Consumers | Interview with Alan Tien, GM of PayPal China

China’s e-commerce market represents a $38.5 billion dollar opportunity. In particular, the B2C market is experiencing tremendous growth. Online shops that may have began as a single person operation on Taobao.com, are incorporating into formal online businesses…

Tom Doctoroff & China’s New Middle Class

I spent this past weekend writing an in-depth post about Yum! Brands influence and operating model in China. I was just about to publish it, when I came across this fantastic interview from Tom Doctoroff. The interview originally appeared in the Chamber Eye,…

Luxury Consumer Culture in China: Inside Observer Interview (Part II)

Vinay Dixit is the Senior Director of Asia Consumer Centers in McKinsey & Company and leads theInsights China by McKinsey service line. He joined McKinsey’s Shanghai office in February 2008 and has led several significant studies on Chinese consumers.…

Luxury Consumer Culture in China: Inside Observer Interview with McKinsey & Company’s Vinay Dixit

Vinay Dixit is the Senior Director of Asia Consumer Centers in McKinsey & Company and leads the Insights China by McKinsey service line. He joined McKinsey’s Shanghai office in February 2008 and has led several significant studies on Chinese consumers.…