As Featured In:

/ Insights / Can Chinese Brands Go West? Video Interview

Can Chinese Brands Go West? Video Interview

Joel on June 24, 2014 - 9:28 am in Insights
YouTube Preview Image

The China Observer’s founder, Joel Backaler, was interviewed by Thoughtful China in Shanghai last month. The interview covered his new book China Goes West – specifically how likely is it that we will see global brands emerge from China. For viewers based in China, the segment is also available on Youku here.

Share

0 POST COMMENT

Send Us A Message Here

Your email address will not be published. Required fields are marked *

Email
Print