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Announcing New Book – China Goes West

December 8, 2013 - 10:09 pm in Archive, Uncategorized

Long-time readers of The China Observer have likely noticed a decrease in posting frequency in 2013. I put the blog on hold while writing my new book China Goes West (order on Amazon) published with Palgrave Macmillan. I still have a full-time job which…

Hamburg Summit

Global Chinese Companies: Challenges or Opportunities for Western Multinationals?

October 24, 2014 - 7:49 pm in Insights

I recently returned from a two-week trip to Europe where I represented Frontier Strategy Group at several high-profile events focused on Chinese overseas…


Chinese Outbound Investment in Europe [Video]

September 21, 2014 - 6:46 am in Insights

Where do Chinese firms invest in the European Union? The image above is from an animated video ESADE business school created to put Chinese outbound FDI…


Chinese Outbound Investment to Exceed Inbound?

July 14, 2014 - 5:49 am in Insights

According to a recent article in the Economist, based on the UNCTAD's World Investment Report, Chinese outbound investment will likely surpass direct investment into China within the next two years. This comes after the United States Chamber of Commerce,…

Thoughtful Media

Can Chinese Brands Go West? Video Interview

June 24, 2014 - 9:28 am in Insights

The China Observer's founder, Joel Backaler, was interviewed by Thoughtful China in Shanghai last month. The interview covered his new book China Goes West - specifically how likely is it that we will see global brands emerge from China. For viewers based…

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China Goes West: 4 Perspectives on Chinese Outbound Investment.

June 3, 2014 - 6:24 pm in Insights

I have just returned from an extensive China roadshow promoting my new book, China Goes West: Everything You Need to know about Chinese Companies Going Global. The timing of the trip coincided with Putin’s visit and the United States’ charging five Chinese…